NPR podcasts connect Odoo with IT decision makers

NPM Creative partnered with Odoo, a suite of open source business apps to craft custom audio tailored to IT executives.

New feel good programs bring culture and entertainment together

Tiny Desk Radio and It’s Been a Minute with Wild Card’s new broadcast hour find unique ways to bring joy and culture to NPR listeners.

Audiences turn to NPR podcasts for the news they need

High-quality news podcasts from NPR unlock a unique, engaged, and growing audience that makes an impact for sponsors.

The Advertising Landscape: Attention & Trust

A new report from Sounds Profitable in partnership with NPR and NPM dives into the two metrics that matter most to advertisers today: attention and trust.

Driving intent: The impact of NPR sponsorship on movie & TV tune-in

A Veritonic study reveals that NPR sponsor messages drive strong intent to see a movie or show, with an audience that over-indexes in movie-watching.

Audio listening reaches an all-time high: Insights from the 2025 Infinite Dial Report

One of the audio industry’s most anticipated annual studies, the 2025 Infinite Dial, explores why audio is an essential part of any brand’s media mix.