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Article
October 2021

Influencers Extend Reach for NPR Music Sponsor State Farm

NPR Music and National Public Media (NPM), utilized the popular Tiny Desk Contest series to create NPR’s first-ever influencer marketing campaign.

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Article
September 2021

The Audio Indicator: 2M Podcast Titles Now In Production

Welcome to The Audio Indicator, one important audio fact in three minutes or less.

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Article
August 2021

Womply Activates High Frequency Sponsorship to Reach Small Businesses

NPR's radio and podcast audiences often don't overlap. Learn how Womply maximized share of voice to reach small businesses.

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Article
August 2021

Sponsor Success Story: Q&A with Wise

Wise champions audio advertising. Learn how Wise activated custom audio creative that featured a customer of their own.

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Article
July 2021

MINI Boosts Buying Intent with Custom Audio

From one loyal community to another, read how MINI's custom audio stories resonated with NPR's podcast audience.

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Article
June 2021

Beyond Brand Awareness: Three Takeaways from a Personal Finance Campaign

With expert attribution teams and tools, NPR sponsorship impact goes beyond awareness. Learn how one brand found success.

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