Sponsor

PhRMA

Brand Soundscapes

Campaign Summary

Brand Soundscapes offered PhRMA, which represents America’s Biopharmaceutical Companies, an opportunity to extend their GoBoldly campaign through the storytelling power of audio. Through a series of Brand Soundscapes distributed in sponsorships across NPR platforms, medical researchers and patients share how what's produced in the lab affects life outside of it.

PhRMA’s Brand Soundscapes were also featured in native integrations as part of their launch sponsorship of the NPR App. This new sponsorship format was designed by the NPM Creative team to ensure a smooth and seamless user experience.

Full Soundscapes

United In The Search For Personalized Medicines

Fighting Together Against Lung Cancer

On The Quest To Understand Heart Disease

Soundscape Mid-rolls

TED Radio Hour Mid-roll: United In The Search For Personalized Medicines

Hidden Brain Mid-roll: Fighting Together Against Lung Cancer

TED Radio Hour Mid-roll: On The Quest To Understand Heart Disease

The Visuals

scs_JM

Story Center Stage: United In The Search For Personalized Medicines

scs_MT

Story Center Stage: Fighting Together Against Lung Cancer

scs_Paul

Story Center Stage: On The Quest To Understand Heart Disease

nprOne_JM

NPR One: United In The Search For Personalized Medicines

nprOne_MT

NPR One: Fighting Together Against Lung Cancer

nprOne_Paul

NPR One: On The Quest To Understand Heart Disease

nprApp_JM

NPR App: United In The Search For Personalized Medicines

nprApp_MT

NPR App: Fighting Together Against Lung Cancer

nprApp_paul

NPR App: On The Quest To Understand Heart Disease