PRODUCTS

NPR One

From smartphones to connected cars and smart speakers, NPR One is powering listening in today’s on-demand world by creating a listening experience that is personalized and frictionless. For brands, it offers innovative and custom audio-focused sponsorship integrations.

NPR One Platform

:15 Audio with 600x500

ABOUT

With audio-synched interstitials, your brand can reach NPR One users across existing and emerging platforms, including Chromecast, Apple Watch, smartphones and connected cars.

SPECS

NPR One Audio:
15 second script

Companion Display:
600×500

File size:
100kB

Animation:
Static

Creative Requirements:
HTTPS compliant
Banner must have border

Serving Options:
Site-Served or tracking tags only; impression pixel and click tracker

Features:
Maximum of 3 creative versions in rotation

Timeline:
5 business days

Subaru Pitney Bowes Knopf Knopf State Farm

CUSTOM
Brand Soundscapes

ABOUT

Custom promos invite users to hear your Brand Soundscape as they listen to a personalized, on-demand mix of audio in the NPR One app.

To hear examples of Brand Soundscapes we've created with brands like Kia and Wells Fargo, check out our portfolio.



SPECS

Brand Soundscapes Audio:
Custom

Companion Display:
600×500

Animation:
Static

Serving Options:
Site-Served or tracking tags only; impression pixel and click tracker

Features:
Custom audio and banners are built by NPM. See spec doc for features and required assets.

Timeline:
Custom

Great Courses Kia

CUSTOM
Custom Channel

ABOUT

Align your brand with quality, relevant NPR content. NPM will hand-curate a selection of audio stories that resonate with NPR One users and reflect the ideas of the sponsor’s campaign.


To hear examples of Brand Soundscapes we've created with brands like Kia and Wells Fargo, check out our portfolio.



SPECS

Custom Channel Audio:
15 second script

Display Companion:
600×500

File size:
100 kB

Animation:
Static

Creative Requirements:
HTTPS compliant
Banner must have border

Serving Options:
Site-Served or tracking tags only; impression pixel and click tracker

Features:
Channel content hand-curated by NPM. Sponsor need only provide channel topic, logo, 600×500 and :15 copy.

Timeline:
10 business days

Pitney Bowes Subaru

CUSTOM
Podcast Halos

ABOUT

Complement and extend an NPR podcast sponsorship with Podcast Halo placements in NPR One.

Your brand will have mid-roll sponsorship placement in the episode highlighted by the Podcast Halo. Podcast Halo placements are timed to run the week of the episode's release and for up to four weeks afterwards.


To hear examples of Brand Soundscapes we've created with brands like Kia and Wells Fargo, check out our portfolio.



SPECS

Podcast Halo Audio:
Custom

Display Companion:
600×500

Animation:
Static

Serving Options:
Site-Served or tracking tags only; impression pixel and click tracker

Features:
Custom 600×500 built by NPM. Features podcast episode with sponsor mid-roll. Sponsor need only provide logo and tagline.

Timeline:
5 business days

Hyatt

CREATIVE CONTENT GUIDELINES

All creative must comply with NPR creative content guidelines.