With NPR’s native newsletter sponsorship, brands with a custom audio campaign can extend their messaging to reach 1.2M of Up First’s most engaged users. Sponsorship includes a text placement based on an existing custom audio campaign that runs in the Up First daily newsletter and directs users to their custom landing page or sponsor site.
Specs
File Types:
No assets required, text copy and links needed
Serving Options:
Salesforce Marketing Cloud
Tracking options:
Site tracked, 1×1
Production Timeline:
2 weeks
Dynamic or Static:
Static (Daily Takeover)
Creative Guidelines:
Copy must be approved.