Featured News

Top Takeaways: Advertising Week NY Future of Audio Summit

digital audio marketing strategyDuring The Future of Audio Summit at Advertising Week, industry leaders discussed the trends in tech and consumer behavior that are shaping the media landscape of tomorrow, and the best tactics for leveraging audio to achieve a one-to-one connection with audiences.

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At NPR, Sponsor Messages are 23% More Memorable

NPR commissioned a study by Neuro-Insight to demonstrate the effectiveness of sponsor messages in comparison to traditional radio ads. The results? NPR’s sponsor messages are 23% more memorable than traditional radio ads. Learn Why.

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As Voice Continues to Dominate, 2018 Trends Emerge

With smart speakers and voice assistants growing in popularity, manufacturers like Amazon and Google are taking note of the power voice brings to brands and consumers, and are investing in the user experience on voice-activated devices and creating opportunities for brands across industries.

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The Race is On. Rise Above the Noise With NPR.

In this noisy midterm election season, audiences turn to NPR for unbiased, politically-neutral coverage and analysis. During the 2016 election cycle, NPR’s weekly cume radio audience increased 13% YOY – and continued to increase after the election. Today, NPR reaches 30.1M weekly radio listeners. 

 

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Sponsor Public Media

Whether you want to target key markets or build national awareness of your brand, sponsorship of public television and NPR’s on air, online and mobile platforms can help you do it. The unique hybrid model of local stations and national networks means that public media rivals the reach of any national media brand and delivers information that matters to a local community. National Public Media can work with you to create a sponsorship package that leverages all that this dynamic platform has to offer.

Trusted Platforms
Local Presence,
National Reach
Engaged Eyes & Ears