Report
Radio: Live On Air and Everywhere
On April 15, NPR and Edison Research released a comprehensive report exploring the increasingly important role radio is playing in Americans' lives. The report covers the latest trends in radio listening and offers a deep dive into the listening behavior of six unique radio audience segments.
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The 2020 Spoken Word Audio Report
In a webinar on October 13, NPR and Edison Research shared the 2020 Spoken Word Audio Report. The report examined how listening behavior has changed during COVID-19 and explored the forces driving an increase in spoken word listening year over year.
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NPR Podcast Report
As an early podcast pioneer and leading podcast publisher today, NPR believes sharing knowledge lifts all boats and benefits the entire industry. In this semiannual report, NPR shares learnings from audience research and analytics on all things podcast. The Winter 2021 release includes trends NPR is seeing in overall audience, podcast promotion strategies with impact, and effective approaches to sponsor messages.
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The Smart Audio Report
The Smart Audio Report from NPR and Edison Research is a recurring study on trends in smart speaker ownership and voice assistant user behavior. Since its first release in 2017, the Report has revealed trends in smart speaker adoption and usage, and insight into how voice technology is shaping consumer attitudes and behaviors.
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