Products

Video Podcast Mid-Rolls

Available for: Audio, Podcasts, Video, External Platforms, Custom

Sponsor NPR’s growing suite of video podcast offerings with Host-read Video Mid-Roll or Visual Mid-Roll placements.

  • Host-read Video Mid-Roll inclcudes a 30-second brand message read by Wild Card host Rachel Martin. The on-camera message is accompanied by an on-screen logo and optional QR code.
  • Visual Mid-Roll includes a 15-second audio read by NPR sponsorship announcers, accompanied by a custom-produced on-screen visual featuring 6-8 moving images.

Both placements are baked-in and will be featured in every episode released across YouTube, Spotify, Apple, NPR.org and the NPR App for one month.

Specs

Specs:

30-second host read brand message with on-screen logo and optional QR code

Assets Required:

30-second script(s), logos (high-resolution images or AI/SVG files preferred),
brand guidelines

Duration:

30 seconds

Production Timeline:

2 weeks

Serving Options:

Site-Served only

Tracking Capabilities:

Site tracked only, optional QR code

Specs:

15-second audio read by NPR sponsorship announcers with custom-produced moving image visual

Assets Required:

15-second script, sponsor logos and brand guidelines, 6-8 high-resolution images to accompany script

Duration:

15 seconds

Production Timeline:

3 weeks

Serving Options:

Site-Served only

Tracking Capabilities:

Site tracked only, optional QR code

Download Specs
NPR Sponsor Guidelines