Products

NPR.org Banners

Available for: Display, Desktop, Mobile

Showcase your brand in an uncluttered environment with persistent banners alongside quality NPR content. 

From its legacy as a standard-setting broadcaster, NPR has emerged as a recognized digital leader across multiple platforms. NPR offers display sponsorship opportunities that engage NPR’s digital audience and provide value to sponsors while upholding industry-leading visual and content standards, from the NPR App to NPR.org and beyond.

Specs

Desktop Banner Dimensions:
300×250 or 300×600
File size:
300×250 | 150 kB initial; 300 kB polite
300×600 | 250 kB initial; 500 kB polite
Animation:
Maximum of 15 seconds / 3 frames / 2 loops
Creative Requirements:
HTTPS compliant
Banner must have border
Audio/video features must be user-initiated
Serving Options:
DCM image tags; other third-party vendors with approval
HTML 5 banner of maximum 150kB file size with approval
Tracking Capabilities:
DCM tracking pixel and click trackers; other vendors with approval only
Timeline:
5 business days
Mobile | Tablet Banner Dimesions:
300×250
File size:
150 kB
Animation:
Maximum of 15 seconds / 3 frames / 2 loops
Creative Requirements:
HTTPS compliant
Banner must have border
Audio/video features must be user-initiated
Serving Options:
DCM image tags; other third-party vendors with approval
HTML 5 banner of maximum 150kB file size with approval
Tracking Capabilities:
DCM tracking pixel and click trackers; other vendors with approval only
Timeline:
5 business days