Products

NPR.org Banners

Available for: Display, Desktop, Mobile

Showcase your brand in an uncluttered environment with persistent banners alongside quality NPR content. 

From its legacy as a standard-setting broadcaster, NPR has emerged as a recognized digital leader across multiple platforms. NPR offers display sponsorship opportunities that engage NPR’s digital audience and provide value to sponsors while upholding industry-leading visual and content standards, from the NPR App to NPR.org and beyond.

Specs

Desktop Banner Dimensions:

300×250, 300×600 or 970×250

File size:

300×250 | 150 kB initial; 300 kB polite
300×600 | 250 kB initial; 500 kB polite

Animation:

Maximum of 15 seconds / 3 frames / 2 loops

Creative Requirements:

HTTPS compliant
Banner must have border
Audio/video features must be user-initiated

Serving Options:

DCM image tags; other third-party vendors with approval
HTML 5 banner of maximum 150kB file size with approval

Tracking Capabilities:

DCM tracking pixel and click trackers; other vendors with approval only

Timeline:

5 business days

Mobile | Tablet Banner Dimesions:

300×250

File size:

150 kB

Animation:

Maximum of 15 seconds / 3 frames / 2 loops

Creative Requirements:

HTTPS compliant
Banner must have border
Audio/video features must be user-initiated

Serving Options:

DCM image tags; other third-party vendors with approval
HTML 5 banner of maximum 150kB file size with approval

Tracking Capabilities:

DCM tracking pixel and click trackers; other vendors with approval only

Timeline:

5 business days