Our podcast pre-roll sponsorship option offers sponsors the opportunity to get in front of NPR listeners right before their favorite content kicks off. Each pre-roll spot is voiced by NPR talent and dynamically inserted into the front of podcasts upon the download of an episode, allowing for custom targeting, third-party tracking, and attribution options.
Specs
15 seconds
5 business days
Site-Served
DCM 1×1 tracking pixels; other third party vendors with approval only
Copy must be vetted and approved by NPR legal
All audio read by NPR Talent
NPR preamble required
No re-records
15 seconds
15 business days, 20 business days for This American Life
Site-Served
DCM 1×1 tracking pixels; other third party vendors with approval only
Copy must be vetted and approved by NPR legal
All audio read by NPR Talent
NPR preamble required
No re-records
Bullseye, Car Talk, TED Radio Hour, This American Life, Wait Wait… Don’t Tell Me!, Wild Card with Rachel Martin