PRODUCTS
Brand Soundscapes
You already have a great story. Partner with National Public Media to tell it with top-notch audio. Brand Soundscapes showcase your brand’s mission, values, or success stories like never before across NPR’s digital platforms – and beyond.
ABOUT
Soundscape 30 incorporates audio from your Brand Soundscape into a :30 mid-roll which can be featured across NPR podcast titles.
SPECS
Mid-Roll:
Custom
Serving Options:
Site-Served
Features:
Custom audio created by NPM. See spec doc for features and required assets.
Timeline:
Custom
ABOUT
Soundscape 60 incorporates audio from your Brand Soundscape into a :60 mid-roll which can be featured across NPR podcast titles.
SPECS
Mid-Roll:
Custom
Serving Options:
Site-Served
Features:
Custom audio created by NPM. See spec doc for features and required assets.
Timeline:
Custom
ABOUT
Tell your brand's story with our longest podcast offering. A :30 mid-roll introduces your brand's story and invites listeners to stay through the end of the podcast, where a full minute of your Brand Soundscape will be showcased in a special, extended :75 post-roll. Soundscape 75 is available in Up First and the Planet Money Indicator.
SPECS
Mid-Roll + Post-Roll:
Custom
Serving Options:
Site-Served
Features:
Custom audio created by NPM. See spec doc for features and required assets.
Timeline:
Custom
ABOUT
The NPR Player is persistent, bringing audio to the forefront of the NPR.org user experience. Custom audio/visual promos invite users to listen to your Brand Soundscape and dynamic, sponsor-branded visuals bring the Brand Soundscape to life.
SPECS
Player Brand Soundscapes Display:
300×600
300×100 leave-behind
Brand Soundscapes Audio:
Custom
Animation:
Custom
Serving Options:
Site-Served or tracking tags only; impression pixel and click tracker
Features:
Custom audio and banners are built by NPM. See spec doc for features and required assets.
Timeline:
Custom
Kia
PhRMA
Wells Fargo
ABOUT
A custom-built click-to-play Center Stage with matching 300x600 companion is intelligently embedded into the NPR.org homepage or story pages to invite users to listen to your Brand Soundscape.
SPECS
Brand Soundscapes Center Stage:
Fixed-height fluid 300px (Homepage Center Stage)
Fixed-height fluid 250px (Story Center Stage)
Brand Soundscapes Companion Banner:
300×600
300×100 leave-behind
Brand Soundscapes Audio:
Custom
File size:
250 kB initial
500 kB polite
Animation:
Custom
Serving Options:
Site-Served or tracking tags only; impression pixel and click tracker
Features:
Custom audio and banners are built by NPM. See spec doc for features and required assets.
Timeline:
Custom
Wells Fargo
PhRMA
Great Courses
ABOUT
Custom promos invite users to hear your Brand Soundscape as they listen to a personalized, on-demand mix of audio in the NPR One app.
SPECS
Brand Soundscapes Audio:
Custom
Companion Display:
600×500
Animation:
Static
Serving Options:
Site-Served or tracking tags only; impression pixel and click tracker
Features:
Custom audio and banners are built by NPM. See spec doc for features and required assets.
Timeline:
Custom
Great Courses
Kia
ABOUT
Showcase your brand’s mission, values, or success stories with Brand soundscapes for the NPR App.
SPECS
Custom Display:
414×340
320px safe area for iPhone5
375px safe area for iPhone6
File size:
200 kB
Serving Options:
Site-Served or tracking tags only; impression pixel and click tracker
Features:
NPR App creative units are built by NPM. See spec doc for features and required assets.
Timeline:
Custom
CREATIVE CONTENT GUIDELINES
All creative must comply with NPR creative content guidelines.