PRODUCTS

Brand Soundscapes

You already have a great story. Partner with National Public Media to tell it with top-notch audio. Brand Soundscapes showcase your brand’s mission, values, or success stories like never before across NPR’s digital platforms – and beyond.

CUSTOM
Soundscape 30

ABOUT

Soundscape 30 incorporates audio from your Brand Soundscape into a :30 mid-roll which can be featured across NPR podcast titles.


SPECS

Mid-Roll:
Custom

Serving Options:
Site-Served

Features:
Custom audio created by NPM. See spec doc for features and required assets.

Timeline:
Custom

CUSTOM
Soundscape 60

ABOUT

Soundscape 60 incorporates audio from your Brand Soundscape into a :60 mid-roll which can be featured across NPR podcast titles.


SPECS

Mid-Roll:
Custom

Serving Options:
Site-Served

Features:
Custom audio created by NPM. See spec doc for features and required assets.

Timeline:
Custom

CUSTOM
Soundscape 75

ABOUT

Tell your brand's story with our longest podcast offering. A :30 mid-roll introduces your brand's story and invites listeners to stay through the end of the podcast, where a full minute of your Brand Soundscape will be showcased in a special, extended :75 post-roll. Soundscape 75 is available in Up First and the Planet Money Indicator.

SPECS

Mid-Roll + Post-Roll:
Custom

Serving Options:
Site-Served

Features:
Custom audio created by NPM. See spec doc for features and required assets.

Timeline:
Custom

CUSTOM
NPR Player Brand Soundscape

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The NPR Player is persistent, bringing audio to the forefront of the NPR.org user experience. Custom audio/visual promos invite users to listen to your Brand Soundscape and dynamic, sponsor-branded visuals bring the Brand Soundscape to life.

SPECS

Player Brand Soundscapes Display:
300×600
300×100 leave-behind

Brand Soundscapes Audio:
Custom

Animation:
Custom

Serving Options:
Site-Served or tracking tags only; impression pixel and click tracker

Features:
Custom audio and banners are built by NPM. See spec doc for features and required assets.

Timeline:
Custom

Kia PhRMA Wells Fargo

CUSTOM
Center Stage Soundscape

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A custom-built click-to-play Center Stage with matching 300x600 companion is intelligently embedded into the NPR.org homepage or story pages to invite users to listen to your Brand Soundscape.

SPECS

Brand Soundscapes Center Stage:
Fixed-height fluid 300px (Homepage Center Stage)
Fixed-height fluid 250px (Story Center Stage)

Brand Soundscapes Companion Banner:
300×600
300×100 leave-behind

Brand Soundscapes Audio:
Custom

File size:
250 kB initial
500 kB polite

Animation:
Custom

Serving Options:
Site-Served or tracking tags only; impression pixel and click tracker

Features:
Custom audio and banners are built by NPM. See spec doc for features and required assets.

Timeline:
Custom

Wells Fargo PhRMA Great Courses

CUSTOM
NPR One Brand Soundscapes

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Custom promos invite users to hear your Brand Soundscape as they listen to a personalized, on-demand mix of audio in the NPR One app.

SPECS

Brand Soundscapes Audio:
Custom

Companion Display:
600×500

Animation:
Static

Serving Options:
Site-Served or tracking tags only; impression pixel and click tracker

Features:
Custom audio and banners are built by NPM. See spec doc for features and required assets.

Timeline:
Custom

Great Courses Kia

CUSTOM
NPR App Brand Soundscape

ABOUT

Showcase your brand’s mission, values, or success stories with Brand soundscapes for the NPR App.

SPECS

Custom Display:
414×340
320px safe area for iPhone5
375px safe area for iPhone6

File size:
200 kB

Serving Options:
Site-Served or tracking tags only; impression pixel and click tracker

Features:
NPR App creative units are built by NPM. See spec doc for features and required assets.

Timeline:
Custom

CREATIVE CONTENT GUIDELINES

All creative must comply with NPR creative content guidelines.