PRODUCTS

Brand Soundscapes

You already have a great story. Partner with National Public Media to tell it with top-notch audio. Brand Soundscapes showcase your brand’s mission, values, or success stories like never before across NPR’s digital platforms – and beyond.

CUSTOM
:30 Mid-Roll Soundscapes

NPR is consistently the #1 podcast publisher in America. Mid-roll Soundscape incorporates audio from your Brand Soundscape into a :30 mid-roll which can be featured across NPR podcast titles.


Mid-Roll:
Custom

Serving Options:
Site-Served

Features:
Custom audio created by NPM. See spec doc for features and required assets.

Timeline:
Custom

CUSTOM
:60 Mid-Roll Soundscapes

NPR is consistently the #1 podcast publisher in America. Mid-roll Soundscape incorporates audio from your Brand Soundscape into a :60 mid-roll which can be featured across NPR podcast titles.



Custom

Serving Options:
Site-Served

Features:
Custom audio created by NPM. See spec doc for features and required assets.

Timeline:
Custom

CUSTOM
Player Brand Soundscape

The NPR Player is persistent, bringing audio to the forefront of the NPR.org user experience. Custom audio/visual promos invite users to listen to your Brand Soundscape and dynamic, sponsor-branded visuals bring the Brand Soundscape to life.

Player Brand Soundscapes Display:
300×600
300×100 leave-behind

Brand Soundscapes Audio:
Custom

Animation:
Custom

Serving Options:
Site-Served or tracking tags only; impression pixel and click tracker

Features:
Custom audio and banners are built by NPM. See spec doc for features and required assets.

Timeline:
Custom

CUSTOM
Center Stage Soundscape

A custom-built click-to-play Center Stage with matching 300x600 companion is intelligently embedded into the NPR.org homepage or story pages to invite users to listen to your Brand Soundscape.

Brand Soundscapes Center Stage:
Fixed-height fluid 300px (Homepage Center Stage)
Fixed-height fluid 250px (Story Center Stage)

Brand Soundscapes Companion Banner:
300×600
300×100 leave-behind

Brand Soundscapes Audio:
Custom

File size:
250 kB initial
500 kB polite

Animation:
Custom

Serving Options:
Site-Served or tracking tags only; impression pixel and click tracker

Features:
Custom audio and banners are built by NPM. See spec doc for features and required assets.

Timeline:
Custom

CUSTOM
NPR One Brand Soundscapes

Custom promos invite users to hear your Brand Soundscape as they listen to a personalized, on-demand mix of audio in the NPR One app.

Brand Soundscapes Audio:
Custom

Companion Display:
600×500

Animation:
Static

Serving Options:
Site-Served or tracking tags only; impression pixel and click tracker

Features:
Custom audio and banners are built by NPM. See spec doc for features and required assets.

Timeline:
Custom

CUSTOM
NPR App Brand Soundscape

Showcase your brand’s mission, values, or success stories with Brand soundscapes for the NPR App.

Custom Display:
414×340
320px safe area for iPhone5
375px safe area for iPhone6

File size:
200 kB

Serving Options:
Site-Served or tracking tags only; impression pixel and click tracker

Features:
NPR App creative units are built by NPM. See spec doc for features and required assets.

Timeline:
Custom

CREATIVE CONTENT GUIDELINES

All creative must comply with NPR creative content guidelines.