To communicate the importance of home through authentic, emotional audio stories, Home Instead partnered with NPM Creative to create Brand Soundscapes so both those in need of care and potential caregivers can learn more about the company’s mission of enhancing the lives of aging adults and their families.
The first Soundscape paired singer-songwriter, Jilian Linklater, with Home Instead gerontologist, Lakelyn Hogan, to share the story behind a song commissioned for Home Instead. The second and third Soundscapes introduce us to Patricia Webb and her Home Instead CAREgiver Bonnie, who met three and a half years ago through Home Instead and became fast friends.
