PBS Ranks #1 in Public Trust

March 2016
PBS Ranks #1 in Public Trust

Results from a nationwide study* brought returning wins, most notably that PBS ranks #1 in public trust for the 13th year in a row.

PBS Ranks #1 in Public Trust

This year’s survey measures the trust and value of the PBS brand across programming for the arts, public issues and children’s entertainment.


PBS is Money Well Spent

PBS is valued above commercial media and government, with 77% of respondents agreeing that the money given to PBS stations is well spent. 

Because of this, it’s no surprise that 82 percent of all U.S. television households watch PBS over the course of one year. PBS is also growing its digital platforms, with more than 5.1 billion videos views across devices in 2015. 


As public service media, we know that earning and keeping the trust of the American people is the most fundamental aspect of our mission.” – PBS CEO Paula Kerger


PBS is #5 Among All TV Networks 
Phillipa Soo and Lin-Manuel Miranda from Great Performances: Hamiton's America

Phillipa Soo and Lin-Manuel Miranda from the upcoming PBS program, ‘Great Performances: Hamilton’s America’. Photo courtesy of Joan Marcus.

PBS thrives against the competition, as it was ranked #5 among all broadcast and cable networks. The network also received 17 Emmy Awards in 2015 for standout dramas like MASTERPIECE’s Downton Abbey

As PBS ranks #1 in public trust with nearly 100 million monthly viewers nationwide, its presents unrivaled credibility to reach a loyal, curious audience across platforms.  

Align your brand and messaging with PBS, a destination that boasts unparalleled scale and reach. Learn more about sponsorship opportunities with PBS


*Source: This report presents the results of a national survey conducted by Survey Sampling International (SSI) CATI in January 2016. The SSI study included 1,000 adults, 18 years of age and older, who participated via phone January 4-20, 2016. Results were weighted to be statistically representative of the adult U.S. population.